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Web
Planning a multimedia package (team reporting)
Students learn how to plan a multimedia package, then work in small groups to create their own online package plan.Developing Story Packages
Web
Interactive alternative copy tools for the Web
Students explore a variety of multimedia tools and experiment with one of them.Developing Story Packages
Web
Using data visualizations in online story packages
Students will learn about the rationale for using data and and the possibilities with data visualization tools, then create their own data visualization.Developing Story Packages
Web
Critiquing a multimedia package
In this lesson, students review the online story package planning questions, assess their own online package and evaluate each others' multimedia story packages.Developing Story Packages
Web
Chunking, linking and liking: Making online stories reader-friendly
A lesson on three strategies to make online stories easier to read.Writing for the Web
Web
How we read online
Students read excerpts from two articles synthesizing key research about online readers and demonstrate an understanding of how online readers interact with content.Writing for the Web
Web
Going live: A comparison of real-time coverage options
Students explore three strategies for real-time coverage, evaluating coverage scenarios to select the most appropriate method.Timely and Topical Coverage
Web
Understanding the why in online story package design
Students will evaluate online news and feature packages to discover the reasoning behind their design and to understand how journalists and editors decide how to package online stories.Developing Story Packages
Web
Generating stories for online beat coverage
Building upon student understanding of online beat coverage, students will generate beat story ideas for one beat.Timely and Topical Coverage
Web
Comparing print and online journalism
A lesson on common differences between print and online stories, coverageWriting for the Web
Web
Beat coverage and the Web: Why it makes sense
Students explore beat coverage on the Web and develop a beat list for their own campus.Timely and Topical Coverage
Web
Finalizing goals and establishing a budget
This is a lesson on goal-making and budgeting.Developing a News Site and Design Customization
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Basic HTML
In this lesson on basic HTML code, students will learn the basic structure of an HTML document, including the tags and containers, coding styles and ways to customize and embed media.Developing a News Site and Design Customization
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Understanding WordPress
This lesson introduces students to the WordPress hosting platform.Developing a News Site and Design Customization
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Creating a website mock-up
In this lesson on developing prototypes for web development, students will work collaboratively to establish the goals for their website and establish some goals for their theme, content, and use of media within the website.Developing a News Site and Design Customization
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The return of the inverted pyramid
A refresher on the inverted pyramid structure, an explanation of why it is often used in online journalism, and an opportunity to write an online breaking news story using the inverted pyramid structure.Writing for the Web
Web
Staff structure and workflow
Students will establish workflow for adding content (photos, articles, social media, videos) to website.Developing a News Site and Design Customization
Web
Search engine optimization
In this lesson on using search engine optimization to drive traffic, students will be introduced to SEO terminology and learn several strategies for increasing a site’s rank on major search engines.Writing for the Web
Web
CSS
In this lesson on Cascading Style Sheets, students will explore the basics of CSS while learning how a stylesheet works.Developing a News Site and Design Customization
Web
Who is your audience?
Students will brainstorm who their audience is and what interests they have. After brainstorming what they know, they will create a poll/survey to actually ask their student body about their interests.Developing a News Site and Design Customization