Facebook Insights: How to see a publications Facebook analytics and other publications data

This morning, I shared Friday Analytics with The Little Hawk staff.  It is a great way to see how different posts are doing with your audience and also what publications like The New York Times or your cross town high school publication is up to on social media.  Google Analytics are great, but social media analytics can provide insights into an audience and what other publications are doing on social media.

To do this it is very simple.

1.  You go to your Facebook Page for your publication

2. Click on Insights

3. Scroll down and click ADD PAGES

4. Click see more pages if all your pages don’t show up

FACEBOOK PAGE INSIGHTS