Creating a Facebook presence for your staff is pretty easy and there are some great resources out there on how to do it. Your staff can use this Facebook page a variety of ways from promoting content to engaging their audience. A few things to know when you’re setting up your Facebook presence:
- Staffs should create a Page and not a Profile
- You don’t need a Facebook profile to create a Page
- You can have multiple administrators on a Page
- Administrators can be added to a Facebook Page by simply typing in their email address
- Facebook Profiles are meant for individuals and should not be used for your staff
- Here’s a nice post by Patrick Powers on why you should move your staff’s Profile to a Page
- If you’d like information on how to move your Facebook Profile to a Page, click here
If you’d like some information on how to create a Facebook Page for your staff, here are a few resources:
- Mashable: HOW TO: Setup a Facebook Page
- Youtube Video: Part 1: How to Create a Fan Page on Facebook 2012 Part 2: Facebook Timeline for Pages Tutorial – Getting Started
- Patrick Powers: 6 Steps for New Facebook Page Admins
When you’re creating your page it will ask you to invite Facebook friends, I would wait to invite those friends until your page has been created and has a little content up.
Good luck setting up your page!
Written By: Aaron Manfull